Title: Yandex.Metrica
Author: Yandex Metrika
Published: <strong>11 òktober, 2021</strong>
Last modified: 03 June, 2026

---

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![](https://ps.w.org/wp-yandex-metrika/assets/banner-772x250.jpg?rev=2612316)

This plugin **hasn’t been tested with the latest 3 major releases of WordPress**.
It may no longer be maintained or supported and may have compatibility issues when
used with more recent versions of WordPress.

![](https://ps.w.org/wp-yandex-metrika/assets/icon-256x256.png?rev=2823004)

# Yandex.Metrica

 By [Yandex Metrika](https://profiles.wordpress.org/yandexmetrika/)

[Download](https://downloads.wordpress.org/plugin/wp-yandex-metrika.1.2.4.zip)

 * [Details](https://pap-cw.wordpress.org/plugins/wp-yandex-metrika/#description)
 * [Reviews](https://pap-cw.wordpress.org/plugins/wp-yandex-metrika/#reviews)
 *  [Installation](https://pap-cw.wordpress.org/plugins/wp-yandex-metrika/#installation)
 * [Development](https://pap-cw.wordpress.org/plugins/wp-yandex-metrika/#developers)

 [Support](https://wordpress.org/support/plugin/wp-yandex-metrika/)

## Description

#### Yandex.Metrica

The free official Yandex.Metrica plugin for WordPress. This plugin helps you install
a Yandex.Metrica tag on your site and configure the transfer of E-commerce data 
without manually editing the site’s code. It also transmits data about product views,
additions to the basket, and sales.

#### Features

 * Official Yandex.Metrica plugin
 * E-commerce event tracking without manually editing the site’s code
 * Quick installation
 * Support for WordPress versions 5.2.9 and higher
 * Scheduled updates
 * Prompt support service

### List of functions

 * Automatically search for and configure installed Yandex.Metrica tags.
 * Quickly add new Yandex.Metrica tags. The following parameters are set by default:
    - E-commerce: Enabled
    - Session Replay: Enabled (can be disabled if necessary)
    - Click map: enabled
 * Transfer of e-commerce events according to the [documentation](https://yandex.ru/support/metrica/data/e-commerce.html):
    - Adding an item to the basket
    - Pageview of a product profile
    - Removing an item from the basket
    - Placing an order
 * Detalization of transferred product data according to the [documentation](https://yandex.ru/support/metrica/ecommerce/data.html)
 * Event logs with the following error codes:
    - The WordPress version is deprecated
    - The site lacks the brand taxonomy indicated by the user
    - The theme doesn’t have the hook required for the plugin to work
    - The tag number contains characters that aren’t numbers

#### Translations

 * Russian
 * English

## Installation

#### Installation from the WordPress admin panel

 1. Register at Yandex.Metrica and create a tracking tag. If you already have a tag,
    skip this step.
 2. In the WordPress admin panel, go to Plugins  Add New.
 3. Search for the Yandex.Metrica plugin and install it.
 4. Go to Plugins  Installed Plugins. Activate the installed plugin.
 5. Add your Yandex.Metrica tag number in the plugin settings and save the changes.

#### Installation from WordPress.org

 1. Register at Yandex.Metrica and create a tracking tag. If you already have a tag,
    skip this step.
 2. Download the file with the Yandex.Metrica plugin from [wordpress.org](https://wordpress.org/plugins/wp-yandex-metrika)
    or from [Yandex.Metrica Help](https://yandex.ru/support/metrica/ecommerce/wordpress.html).
 3. In the WordPress admin panel, go to Plugins  Add New.
 4. Click Upload Plugin. Select the downloaded file with the plugin archive  Install.
 5. Go to Plugins in the admin panel  Installed Plugins. Activate the installed plugin.
 6. Add your Yandex.Metrica tag number in the plugin settings and save the changes.

## FAQ

### How do I submit a support request?

Look at the topics discussed on the [support](https://wordpress.org/support/plugin/wp-yandex-metrika)
tab. You might find the solution there. If the issue with the plugin has not been
previously discussed, contact [Support](https://yandex.ru/support/metrica/troubleshooting.html).

### Why is the plugin free?

This is the official Yandex.Metrica plugin for WordPress. We want to make it as 
easy as possible for our users to set up Yandex.Metrica and e-commerce, so we made
the plugin completely free.

### Is it possible to use two plugins from different developers?

We recommend using the official Yandex.Metrica plugin separately from other developers’
solutions. If you use the official plugin together with third-party modules, it 
may interfere with the Yandex.Metrica tag.

### What is E-commerce?

Yandex.Metrica E-commerce is a tool for online store analytics. It provides detailed
statistics on sales and interactions with products on a site. [Learn more](https://yandex.ru/promo/metrica/retail)

### How can I check if events are sent correctly without waiting for the data to be displayed in the Yandex.Metrica dashboard?

Add the ym_debug=1 parameter to the page URL in the browser’s address bar and reload
the page. Example: http://example.com/?_ym_debug=1
 For more information, see [Help](https://yandex.ru/support/metrica/ecommerce/check.html).

### Why does the plugin have separate fields for “Brand type” and “Taxonomy or custom brand field”?

These fields are needed to correctly send the brand value of the product.
 – If 
you have selected “Term” in the “Brand type” field, then enter the taxonomy name
in “Taxonomy or custom brand field”. – If you have selected “Custom field” in the“
Brand type” field, then in “Taxonomy or custom brand field”, specify the name of
the custom field.

### What is Session Replay in the plugin?

Session Replay technology offers an entirely new level of detail for analyzing the
behavior of site users. You can replay their actions exactly as they occurred to
see what happens on each page and how users navigate, right down to every mouse 
movement, keystroke, and click. Enable Session Replay using the checkbox next to
the tag field.

## Reviews

![](https://secure.gravatar.com/avatar/37100e9f8b89e51ed0e9099cb7cae01cb35032d3af20be4e5269c7d1946f173d?
s=60&d=retro&r=g)

### 󠀁[Тормозит весь сайт](https://wordpress.org/support/topic/%d1%82%d0%be%d1%80%d0%bc%d0%be%d0%b7%d0%b8%d1%82-%d0%b2%d0%b5%d1%81%d1%8c-%d1%81%d0%b0%d0%b9%d1%82/)󠁿

 [Roma](https://profiles.wordpress.org/roman812/) 04 March, 2026

этот недоплагин раз в 10 тормозит открытие каждой страницы.

![](https://secure.gravatar.com/avatar/3973fa014d2619eaa5a2129338e12522cdf5887c98372a017ee39dd9a20f1b37?
s=60&d=retro&r=g)

### 󠀁[Отличный плагин для e-commerce!](https://wordpress.org/support/topic/%d0%be%d1%82%d0%bb%d0%b8%d1%87%d0%bd%d1%8b%d0%b9-%d0%bf%d0%bb%d0%b0%d0%b3%d0%b8%d0%bd-%d0%b4%d0%bb%d1%8f-e-commerce/)󠁿

 [Nick_U](https://profiles.wordpress.org/nitroi/) 10 April, 2025

Поставил и забыл! Все метрики электронной коммерции передаются без проблем. Спасибо
команде Яндекс метрики за плагин!

![](https://secure.gravatar.com/avatar/6ee4610d27aa65e210593c211a9c6d757eecbf4de9dbc40e43ebfca5d56bd7a9?
s=60&d=retro&r=g)

### 󠀁[Просто работает](https://wordpress.org/support/topic/%d0%bf%d1%80%d0%be%d1%81%d1%82%d0%be-%d1%80%d0%b0%d0%b1%d0%be%d1%82%d0%b0%d0%b5%d1%82-2/)󠁿

 [ngregory](https://profiles.wordpress.org/ngregory/) 30 April, 2024

Поставил на десяток сайтов – все просто работает из коробки – спасибо! НО НАДО ОБНОВИТЬ
ПЛАГИН!

![](https://secure.gravatar.com/avatar/316092c471cc7b097285f3ef0903e30230a82d5af033d4cf02ca3793478fac3c?
s=60&d=retro&r=g)

### 󠀁[Положил сайт при активации](https://wordpress.org/support/topic/%d0%bf%d0%be%d0%bb%d0%be%d0%b6%d0%b8%d0%bb-%d1%81%d0%b0%d0%b9%d1%82-%d0%bf%d1%80%d0%b8-%d0%b0%d0%ba%d1%82%d0%b8%d0%b2%d0%b0%d1%86%d0%b8%d0%b8-2/)󠁿

 [Den Gradel](https://profiles.wordpress.org/dengradel/) 10 January, 2024

Положил админку при сохранении настроек This message was triggered by WordPress 
Core. Call stack: wp_die()wp-includes/functions.php:3642 wp_nonce_ays()wp-includes/
pluggable.php:1293 check_admin_referer()wp-admin/options.php:241" Удалил, адинка
восстановилась.

![](https://secure.gravatar.com/avatar/25e05fa47456a59f8ff8c3fd37f4b47194db78a1847d40a0cdfaabad17e39ee6?
s=60&d=retro&r=g)

### 󠀁[идеально](https://wordpress.org/support/topic/%d0%b8%d0%b4%d0%b5%d0%b0%d0%bb%d1%8c%d0%bd%d0%be-6/)󠁿

 [nnromann](https://profiles.wordpress.org/nnromann/) 28 desèmber, 2023

идеально

![](https://secure.gravatar.com/avatar/ff5d0afb312c6f2993f2da6a52e9c6069d8de739737b2fbcadd64a3ecd20782e?
s=60&d=retro&r=g)

### 󠀁[Хороший плагин, спасибо!](https://wordpress.org/support/topic/%d1%85%d0%be%d1%80%d0%be%d1%88%d0%b8%d0%b9-%d0%bf%d0%bb%d0%b0%d0%b3%d0%b8%d0%bd-%d1%81%d0%bf%d0%b0%d1%81%d0%b8%d0%b1%d0%be-5/)󠁿

 [AiratTop](https://profiles.wordpress.org/airathalitov/) 17 May, 2023 1 reply

Работает, кушать не просит. Всё, что нужно. Спасибо!

 [ Read all 13 reviews ](https://wordpress.org/support/plugin/wp-yandex-metrika/reviews/)

## Contributors & Developers

“Yandex.Metrica” is open source software. The following people have contributed 
to this plugin.

Contributors

 *   [ Yandex Metrika ](https://profiles.wordpress.org/yandexmetrika/)

“Yandex.Metrica” has been translated into 2 locales. Thank you to [the translators](https://translate.wordpress.org/projects/wp-plugins/wp-yandex-metrika/contributors)
for their contributions.

[Translate “Yandex.Metrica” into your language.](https://translate.wordpress.org/projects/wp-plugins/wp-yandex-metrika)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/wp-yandex-metrika/),
check out the [SVN repository](https://plugins.svn.wordpress.org/wp-yandex-metrika/),
or subscribe to the [development log](https://plugins.trac.wordpress.org/log/wp-yandex-metrika/)
by [RSS](https://plugins.trac.wordpress.org/log/wp-yandex-metrika/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 1.2.4

Fixed php warning in frontend area

#### 1.2.3

Fixed some minor errors in frontend area

#### 1.2.0

Resolved statistics collection issue with code minimization plugins

#### 1.1.9

Some minor bugfixes

#### 1.1.8

Some minor bugfixes

#### 1.1.7

Added the functionality of sending recommended goals – do it without changing the
code on the site

#### 1.1.6

Fixed error in Woodmart theme and some bugfixes

#### 1.1.5

Fixed some minor errors in admin area

#### 1.1.4

Fixed error with sending the “purchase” in some cases

#### 1.1.3

Fixed an error with sending the “add” ecom-event and some other issues

#### 1.1.2

Fixed a minor error with quantity on updated cart

#### 1.1.1

Some minor bugfixes

#### 1.0.0

Release date: October 5, 2021

## Meta

 *  Version **1.2.4**
 *  Last updated **4 months ago**
 *  Active installations **60.000+**
 *  WordPress version ** 5.2.9 or higher **
 *  Tested up to **6.2.14**
 *  PHP version ** 5.6.20 or higher **
 *  Languages
 * [English (US)](https://wordpress.org/plugins/wp-yandex-metrika/), [Maltese](https://mlt.wordpress.org/plugins/wp-yandex-metrika/),
   and [Russian](https://ru.wordpress.org/plugins/wp-yandex-metrika/).
 *  [Translate into your language](https://translate.wordpress.org/projects/wp-plugins/wp-yandex-metrika)
 * Tags
 * [Яндекс](https://pap-cw.wordpress.org/plugins/tags/%d1%8f%d0%bd%d0%b4%d0%b5%d0%ba%d1%81/)
   [Яндекс.Метрика](https://pap-cw.wordpress.org/plugins/tags/%d1%8f%d0%bd%d0%b4%d0%b5%d0%ba%d1%81-%d0%bc%d0%b5%d1%82%d1%80%d0%b8%d0%ba%d0%b0/)
   [метрика](https://pap-cw.wordpress.org/plugins/tags/%d0%bc%d0%b5%d1%82%d1%80%d0%b8%d0%ba%d0%b0/)
   [metrica](https://pap-cw.wordpress.org/plugins/tags/metrica/)[yandex](https://pap-cw.wordpress.org/plugins/tags/yandex/)
 *  [Advanced View](https://pap-cw.wordpress.org/plugins/wp-yandex-metrika/advanced/)

## Ratings

 3.7 out of 5 stars.

 *  [  8 5-star reviews     ](https://wordpress.org/support/plugin/wp-yandex-metrika/reviews/?filter=5)
 *  [  0 4-star reviews     ](https://wordpress.org/support/plugin/wp-yandex-metrika/reviews/?filter=4)
 *  [  0 3-star reviews     ](https://wordpress.org/support/plugin/wp-yandex-metrika/reviews/?filter=3)
 *  [  0 2-star reviews     ](https://wordpress.org/support/plugin/wp-yandex-metrika/reviews/?filter=2)
 *  [  4 1-star reviews     ](https://wordpress.org/support/plugin/wp-yandex-metrika/reviews/?filter=1)

[Your review](https://wordpress.org/support/plugin/wp-yandex-metrika/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/wp-yandex-metrika/reviews/)

## Contributors

 *   [ Yandex Metrika ](https://profiles.wordpress.org/yandexmetrika/)

## Support

Issues resolved in last two months:

     0 out of 1

 [View support forum](https://wordpress.org/support/plugin/wp-yandex-metrika/)